From Feedback to Feature: How Hubtel is Using Customer Feedback to Improve User Experience

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Customer feedback is an essential aspect of improving the user experience of any product, especially consumer apps. In a constantly evolving digital landscape, the need for companies to listen to the needs of their customers has become increasingly crucial. The Hubtel team understands this, and they have taken significant steps to ensure that the app provides the best possible experience for their users.

Over time, the users of the Hubtel app have provided valuable feedback regarding their experience with the app. In response, the Hubtel team has carefully considered several of these feedback and transformed them into improved features within the app. Here are a few examples of these updates:

  • Delivery codes

One of the ways Hubtel has responded to customer feedback is by introducing a delivery code feature. This feature allows customers to confirm their orders with the rider using a delivery code, adding an extra layer of security to the delivery process to mitigate instances where customers receive incorrect orders.

Imagine you ordered food from a restaurant and the delivery rider has arrived at your door with your order. However, you’re not sure if the rider has brought the right order as there have been instances in the past where wrong orders were delivered. This can be a frustrating and unpleasant experience, especially if you have special dietary requirements or if you’ve ordered something specific.

This is where Hubtel’s delivery code feature comes in handy. With this feature, you’ll receive a unique delivery code that corresponds to your order. When the rider arrives, you can confirm the delivery by entering the code into their device or telling them the code. This way, you can be confident that you’re receiving the correct order, and the rider can be confident that they’re delivering to the correct person. By implementing this feature, Hubtel has shown that they are committed to listening to customer feedback and improving their service. This has resulted in a more secure and reliable delivery process, which has been well received by customers and has helped to build trust and confidence in the delivery process.

  • Order Tracking

Another feature that has been introduced as a result of customer feedback is order tracking. The Hubtel app now provides timely updates on the status of an order, allowing customers to know exactly when their order is on the way to their door.

Order tracking is a crucial aspect of every delivery process, especially for customers who want to know the status of their order in real-time. The Hubtel app provides order tracking as a result of customer feedback, allowing customers to keep a close eye on their deliveries.

For instance, you’ve ordered food and want to track its delivery. With the order tracking feature on the Hubtel app, you can see the current location of the delivery rider and get updates on the estimated delivery time, from when they receive the order to when they get to the restaurant to pick up the food to when they set off to deliver your food to you. This way, you can plan your schedule around the delivery and make sure you’re available to receive your order when it arrives. Moreover, the order tracking feature is particularly useful for those who are always on the go and don’t have time to wait around for their deliveries. With the app, you can keep track of your order even if you’re away from your home or office.

The order tracking feature is another example of how Hubtel has responded to customer feedback and improved their services. The order tracking feature has been well received by customers, who appreciate the convenience and transparency it provides.

  • Ratings and Menu

The Hubtel app has also made it easier for customers to access information about restaurants. The app now includes ratings and menus for restaurants, making it easier for customers to choose where to order from. This feature has been particularly useful if you are trying out a new restaurant for the first time.

The introduction of menus to restaurants inside the Hubtel app provides a convenient and accessible way for customers to view the food options available to them and make their selections.

With the menu feature, customers can simply open the Hubtel app and view the menu from their phone or tablet. The menus are well-arranged, making it easy for customers to navigate and find what they’re looking for.

Let’s say you’re craving Jollof Rice, and the restaurant you are ordering from has jollof rice with goat meat, jollof rice with grilled chicken, jollof rice with fried chicken and many other side options, with the menu feature on the Hubtel app, you can view the restaurant’s menu, see all the options available, and make your selection. You can then place your order directly through the app and track its delivery status in real-time.

The menu feature is a valuable addition to the Hubtel app and a response to customer feedback. It provides customers with a convenient and accessible way to view restaurant menus and make their food selections.

  • Favourite Accounts

Finally, the Hubtel team has introduced the favourite accounts feature, which allows customers to easily access payments to frequent accounts. Customers can save their frequent payment accounts and access them with just a few clicks, making the payment process faster and more efficient.

For example, you frequently pay your utility bills through the Hubtel app. With the Favorite Accounts feature, you can save your utility company’s account information and make payments with just a few clicks. This way, you don’t have to manually enter the payment information every time you make a payment, saving you time and effort.

In addition, the Favorite Accounts feature also provides customers with the convenience of having all their frequent payment accounts in one place. This makes it easy for customers to manage their payments and keep track of their spending.

Hubtel is continuously working to improve the user experience of the app by listening to customer feedback and implementing features that address their needs. The introduction of these features has helped to enhance the overall experience of the Hubtel app and has ensured that it remains a top choice for customers.

Experience the convenience of Hubtel by downloading the app on either iOS or Android devices, or by visiting the website at www.hubtel.com.

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